MV President’s Debut Book, Data-Driven Personalization, Wins 2025 NYC Big Book Award

We’re thrilled to share that Media Volery president Zontee Hou’s debut book, Data-Driven Personalization, has been named the winner in the Sales & Marketing category of the 2025 NYC Big Book Award! Published by Kogan Page, Data-Driven Personalization: How to Use Consumer Insights to Generate Customer Loyalty, offers marketers a hands-on blueprint for using customer […]

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Gmail inbox on computer screen

How NOT to Cold Contact Me (Or 5 Tips on Sales Calls from a Marketer’s Perspective)

Many organizations take it for granted that their staff, especially junior staff, know how to communicate effectively. But truthfully, good communications skills must be taught, practiced, and honed. Most business owners, principles, and managing directors will find themselves inundated with cold emails and phone calls. As a professional services company, I’m not against the idea […]

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