We had over 1,500 people sign up for my webinar with SCORE Association last week, and over 500 people participate live. Thank you to everyone who joined us, and thank you to SCORE for making this event such a success. Here are just a few comments from the attendees: I appreciated the ideas on how to […]
It’s easier than ever to shoot and create videos, meaning that it’s become pervasive in our lives. It’s also an increasingly important way in which our customers/clients consume information. Because of its increased profile, we frequently get questions about how to use video as part of an overall marketing strategy. We believe that video, like any […]
I was pleased to once again be invited by Cynopsis Media to participate in their latest webinar. In it, we explored social media for Gen Y (millennials) and Gen Z. It was an honor to be on a panel with Jamie Stewart (redpepper), Ed Haslam (ShareThis), Becky Murdy (Octago), and Suzanne Park (AMC). Each of […]
As social media changes the face of how we interact with companies/organizations and what we expect of them, it’s important for all business owners to use all the tools in their belt to make the best impression on potential customers/clients, build relationships with existing customers/clients, and learn from past customers/clients. With that in mind, I […]
A good reputation is key to running a successful business. But in today’s world of dozens of social networks, thousands of blogs, and millions of individual content creators, how do you keep track of what’s being said about you? Set Up Alerts with Free Social Listening Tools You may already be manually monitoring websites that […]